Property sector: Reaching international markets

Background

A Hong Kong-based commercial property group wanted to build more credibility in new locations where it was looking to invest.

Solution

Igniyte analysed the target international markets and planned social media and PR campaigns to reach the desired audiences.

We also designed, optimised and promoted a new website, blog and online profiles. The content for the blog was created as thought-leadership – rich high-value content and industry-specific. Press articles were shared across local news wires and we also worked on profile-raising for a key executive of the company through working with him on fresh and relevant content on his personal blog.

Results

This work helped to build the reputation of the company in the target markets, providing both the business and the key executive with the credibility and authority they needed to secure new business.

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Speak with Simon our online reputation management expert, in complete confidence.

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Igniyte Leeds

Round Foundry Media Centre
Foundry Street
Leeds
LS11 5QP

800 613 1080

Igniyte London

47-48 Berners Street
Berners House
London
W1T 3NF

800 613 1080

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