Our history
Igniyte was founded in 2009 by entrepreneur Simon Wadsworth. In the early days, we provided online reputation services for local clients.
The growth of online life was making it essential for businesses and individuals to have a strong online reputation. So, we hired and built a team of experts – a combination of SEO, PR, content and technical colleagues – and became specialists in إدارة السمعة عبر الإنترنت.
Over time, our client base has expanded, and we now partner with individuals, SMEs, and global corporations. We’ve worked with people in all sectors and specialise in financial services, property, energy and utilities, travel and tourism, retail and food and drink. We ensure we’re on top of the ever changing digital landscape so that our clients benefit from the very best advice and services.
Today, Igniyte is a trusted authority in online reputation management, working with businesses, brands, high-net-worth individuals, and professionals across North America, Europe, Africa, the Middle East, and beyond.
Our key spokespeople regularly feature in specialist and national media, as well as producing thought-leading e-books and guides on the latest research and practical advice on managing reputation online.
Speak with Roz our online reputation management expert, in complete confidence.
Expert comment on reputation management
Igniyte’s team of experts are always happy to help. We frequently provide expert insights to media outlets on topics related to إدارة السمعة عبر الإنترنت.
Our Founder, Simon Wadsworth provided an expert comment with The Guardian, where he discussed managing a reputation crisis. He detailed how to best rebuild the reputations of public figures by focusing on the positive work they’ve done.
Roz Sheldon, Managing Director of Igniyte, revealed in a Mail Online article, what not to post on social media, why it could hamper your chances of getting a job, and what you should be posting instead.
Roz also has explained how to build a positive online reputation and the benefits of "balancing the narrative", our Reputation expert, with Newsweek.
Our PR Manager, Benjamin Atkinson, spoke to media outlets such as The Independent a about the importance of reputation for public figures and the need to maintain exemplary behaviour.
Organizations and individuals with positive online reputations experience greater success. The benefits are higher trust, credibility, more profit, less risk, media, investor and employee confidence and digital word-of-mouth promotion.
Expert comment
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Igniyte services
Our services are tailored and include global and local reputation audits, continuous monitoring of search engine results, online conversations, and legal support for defamation or libel issues. We also provide strategies for social media, content, PR, and review management, as well as challenging or removing harmful content.
Igniyte has extensive digital marketing experience, with content writers, journalists and technical SEO resource in house, who create and promote both owned and 3rd party profiles, news articles and blogs, focusing on audience relevance and visibility online.
Our team repairs and builds online reputations through:
- Online reputation audits and strategies.
- Creating and promoting digital content, including websites, blogs, e-guides and profiles.
- Promoting authoritative reputations by implementing positive PR, content, social media and communication strategies and techniques.
- Legally challenging content where it’s defamatory or irrelevant.
- Monitoring and identifying mentions and sentiment.
- Implementing positive review strategies.
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What You Can Expect When Working With Us
We work hard to enhance the online reputations of organizations and individuals, including multinational corporations, SMEs, executives, public figures, and high-profile individuals.
The Igniyte team is made up from some of the most experienced in the industry. Our aim is to build and maintain a lasting and positive reputation for you. We adapt with digital changes – constantly evolving our tools and techniques to deliver the best results.
One of the things that our clients come to us for is our ability to create personalized strategies and solutions. You won’t find templated solutions here. What you will find is a team of trusted advisers who will listen to you.
You’ll receive expert advice and support professionals who are passionate about ensuring that you’re fairly represented online. You will receive strategic, ethical and results-focused reputation solutions. Our professional writers, PR professionals and social media experts will create online content, sites, profiles and activity that resonate with your audiences. We will be open and honest with you about what is needed, what is possible, what we’re going to do and how long it will take.
You can trust us to take you seriously and be with you every step of the way on your online journey. Confidentiality is guaranteed.
- 10 years’ online reputation management experience
- Headquartered internationally, with extensive global expertise and reach.
- Proprietary technology
- Personalised strategy and action
- High service level
- Results-driven
Reputation management FAQs
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